Peopleʻs Open Market

More than 1 million people shop at the 25 market sites each year. Each market operates once a week and lasts about one hour. Prices are usually 35% lower than retail stores. The POM staff closely regulates the markets. The staff conducts weekly price surveys at various stores to determine a recommended price for the POM vendors to follow. Vendors may sell below, but not over, the recommended prices.